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Taste Graph Trumps Social Graph
It’s no secret that everyone can connect with anyone. In fact, I just proved it. Now, I’m not saying I didn’t work hard or don’t really enjoy connecting with people online. Actually, I had a really...
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Five Roles of a Social Media Strategist
Wanted: Professional yet personable risk taker with a knack for engaging with strangers and the ability to ooze charisma and charm via the written word while adhering to brand guidelines. Strong...
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IBM: Connecting with Generation C [INFOGRAPHIC]
We’re excited to have created this Infographic for IBM’s EMM (The “Market” agenda in their Smarter Commerce Initiative) to help visually explain “Generation C: The Connected Customer”. Please share...
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Five Ways to Be a (Social Media) Clutter-Buster
Here’s my conundrum: I’m writing a blog post about rising above social media clutter . . . and the only way you’ll read this is if it rises above your social media clutter. It’s the 80s version of...
View ArticleCTA: Help Us Create a Crowdsourced Blog Post
To be an Influencer in an H2H world means actively fostering and engaging in conversation around the particular topic in which you are “influential”. As I wrote in my last post, this is the philosophy...
View ArticleWhy We Heart Meerkat
I remember the first time I heard about Meerkat. It was 5:57pm on Tuesday, March 3rd and I was in Barcelona for Mobile World Congress. Given the rapid rise of the application (we now talk about...
View ArticleTwitter Turns to the Humans
Big news in Twitter land. At long last Twitter has decided to take control of our chaotic streams. Within the next few months Twitter will be unveiling “Project Lightning” – a human-powered curated...
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3 Tricks To Get Industry Influencers to Follow You On Twitter
Do you follow your favorite industry influencer on Twitter? Would you like them to follow you back? Whether you’re an individual or a brand, receiving a followback from your favorite industry...
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3 Tricks To Get Industry Influencers to Follow You On Twitter
Do you follow your favorite industry influencer on Twitter? Would you like them to follow you back? Whether you’re an individual or a brand, receiving a followback from your favorite industry...
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